Website SEO Tips and Tricks

Top WordPress Plugins

top wordpress plugins

WordPress Plugins can add functionality and features easily to your website. Here are some I continually use;

  • Google XML Sitemaps - update google
  • Yoast SEO - improves SEO
  • Contact Form 7
  • Soliloquy - Slideshows
  • W3 Total Cache - speed
  • WooCommerce - ecommerce shop
  • Encrypt Email
  • Google Analytics
  • TinyMCE Advanced - better toolbars
  • WP Google Map - displays google maps
  • Sucuri - security and hacks
  • Removing WordPress Comments

    wordpress disable comments

    Do you want to remove Comments from your WordPress website?

    Do you use WordPress for a static website with more pages than posts?

    Most WordPress websites are not blog style websites and the comments section which is enabled by default is not needed.

    Download the Disable Comments Plugin to help with this. In the Settings section tick to disable comments from Everywhere

    Yoast - Running Red Lights

    wordpress training plugins

    Yoast SEO is a great WordPress Plugin that suggests onsite SEO improvements

    Don't panic about red lights

    • Yoast is about onsite SEO, there are also important offsite factors
    • Yoast doesn't know your reading audience
    • Yoast doesn't know your competition
    • Yoast doesn't know your SEO strategy

    HTTPS as a ranking signal

    SEO secure https

    Google have started to use HTTPS as a light weight ranking signal to encourage website owners to keep everyone safe on the web.

    What does this mean?

    • Buy a security certificate annually
    • Update all your hyperlinks to https
    • Test WordPress plugins work as https
    • Change Site Version in Google Search Console and Bing Webmaster Tools
    • Change your XML Sitemap to https

    Hacked Wordpress Websites

    hacked wordpress website

    WordPress being open source, can make it susceptible to hackers. Join Google Webmaster Tools to keep informed of any attacks. After an attack check the following;

    • Update WordPress and all Plugins
    • Reinstall Wordpress if current
    • Use FTP to see any new files or folders
    • Recreate your .htaccess file
    • Take regular backups

    Keyword Research

    seo keyword research

    SEO Keyword Research can help you discover and prioritise keywords to use in your website content. The more phrases you target, the better your search results will be

    https://moz.com/explorer

    Improve Website Speed

    website speed improvements

    Does your website load in 3 seconds? 53% of people will leave a mobile page if it takes longer than 3 seconds to load.

    Speed doesn’t just affect page ranking, it affects revenue. Test your website and get recommendations from Google's Page Speed Insights, which analyses both mobile-friendliness and mobile and desktop page speed

    Optimise your website for voice search

    Office 2016 Upgrade Training

    Do you use Siri, Cortanta or Ok Google to do a voice search on your mobile? What do we ask in a voice search? Questions that start with Who, What, When, Where and How

    • "How do I create a website"
    • "Where can I get website training"
    • "How do you get on page 1 of google"

    An easy way to target these natural questions is with a website FAQ page – Frequently Asked Questions. It can address these more natural questions to match voice searches

    5 Minute Website Tip

    Website 5 Minute Tip

    Do you want a super fast tip that you can do today to improve your website?

    Check your website page titles. Do a google search on your domain and check all the page titles that come back.

    • Are they unique ?
    • Are the keywords in your titles ?
    • Is it clickable – does it entice you to follow ?
    • Make some tweaks – even small changes can make a difference.